Quiz Time: Are You a Trade Show Master or Just a Young Grasshopper?

Sharon Santino, Sep 15, 2011

Using averages taken from trade show research conducted in 2010, we've created a quick quiz to test your trade show knowledge. Give it a shot and see how you do!

1: Of the visitors that attend a trade show, what percentage is able to recommend or make the final buying purchase?

A. 50%

B. 80%

C. 30%

2: What percentage of attendees plan to buy within 12 months of a show?

A. 12%

B. 93%

C. 50%

3: How much do exhibitors spend on each attendee that visits their booth?

A. $49

B. $201

C. $189

4: How much do exhibitors spend on each visitor that they talk to face-to-face?

A. $459

B. $276

C. $91

5: Visitors spend how many hours and days perusing exhibits at a trade show?

A. 5 hours and 1 day per show

B. 10 hours and 3.2 days per show

C. 8.1 hours and 2.3 days per show

Answers (Give yourself 1 point for each) : 1 - B, 2 - C, 3 - C, 4 - B, 5 - C

0-1: Young Grasshopper: Patience! Just keep on attending trade shows and you'll get up to speed!

2-3: Experienced Participant: You're seasoned, but still have yet to get to the next level.

4-5: Trade Show Master! We bow in your presence.

How did you do? Tell us in the comment section, located below!