Posts in Resources & Tips

We've just returned from the biggest promotional product trade show of the year - the 2012 Promotional Products Association International (PPAI) Expo at Mandalay Bay in Las Vegas. It's a massive showcase of new promotional products, decorating methods and... more»

The stats are in! According to the Advertising Specialty Institute's latest study, An Analysis of Channel Belief vs. Customer Needs, promotional products are being "stolen". But who are the culprits? Well, it's you! Yes, you heard us, you are stealing... more»

Interested in sourcing your custom promotional product overseas but are uneasy or unsure about the process? We can help you! We have over 15 years experience in the sourcing business. With the Leaderpromos team as your partner, ordering your custom... more»

The Chinese New Year celebration begins on January 23, 2012. So, what does a holiday that (mostly) takes place on the other side of the world have to do with your promotional product orders? Well, if you're sourcing overseas over... more»

Since we're in the promotional product business, we're always transporting samples in and out of the building to our clients - and occasionally, we'll have extras. We decided to put these surplus items to use by keeping, using and reviewing these promotional... more»

Using averages taken from trade show research conducted in 2010, we've created a quick quiz to test your trade show knowledge. Give it a shot and see how you do!   Of the visitors that attend a trade show, what... more»

You know that we provide the best promotional items and finest service for your trade show events, but are you aware that we can also fulfill your trade show display needs? From signs and banners, custom floor mats and table throws to... more»

QR Codes -- 2-D "quick response" barcodes that are used to transfer information when scanned by a mobile device -- are everywhere. They are mostly used in conjunction with smart phones and when used, will instruct your mobile device to... more»

You may remember our blog post about the price of cotton rising, how it could affect your promotional apparel purchases -- and what we could do to help. Well, we're please to share that the price of cotton is finally... more»

Ever wonder why men and women seem to prefer different colors? While there are no concrete rules about what colors are exclusively masculine or feminine, studies on this topic have drawn some interesting generalizations. If you have the freedom to... more»

Would you like to save your organization tens, hundreds or even thousands of dollars a year? Here are five great reasons you should consolidate your promotional product spend with Leaderpromos.com. 1. Eliminate Multiple Vendors There's a reason we use the... more»

Organic cotton is cotton that is grown from non-genetically modified plants without the use of synthetic pesticides or commercial fertilizers. There are 22 countries that produce organic cotton. The world's largest growers are India, Turkey, Syria, Tanzania, China and the... more»

Trade shows can be an incredible way to advertise your business, network, find leads - and most importantly - make sales! However, attending a trade show also means that you're sharing the same space (and the same potential clients) with... more»

Have you heard? When it comes to impressions (the number of times an item is used multiplied by the number of times people see the item), promotional bags are #1. Bags are a good fit for your needs if you... more»

In terms of ownership, writing instruments are the most popular promotional product - just ahead of promotional shirts. The average pen goes through about 8 to 10 owners before it is lost or runs out of ink, which means that... more»

Great-looking promotional products start with great art. But that art has to be delivered in a format that will work with the imprinting process. Generally, electronic artwork files fall into two classes, raster images and vectored images. Properly vectored art... more»

Doctors' scrubs that repel blood. Banquet server tuxedos that can be cleaned at home. Uniforms are getting smarter says The Wall Street Journal, thanks to innovations in athletic wear. According to the North American Association of Uniform Manufacturers & Distributors,... more»

Outfitting your organization in branded corporate apparel is a great way to display company pride, create a sense of community and keep your workforce looking professional. No matter what you are looking for - uniforms, specialized workwear (such as... more»

Bamboo yarn is an environmentally friendly textile made from bamboo grass, which is used to make eco-friendly apparel. Despite only entering the market in the early 2000s, demand for this economical and ecological material is high because it is... more»

We're sure you've heard the news -- cotton prices are on the rise. Queue the market panic. But wait - with Leaderpromos as your trusted promotional product partner, you don't need to worry. Here are some tips to save you time,... more»

We all know it's just good management to reward hard-working employees. And in today's economy it's more important than ever. In fact, statistics show that companies who recognize their people outperform those that don't by 30 to 40%.   While... more»

Working in the promotional products industry, I often hear a variation of the same question: "What do you have to promote my business that is new, different or unique?" It's not that one-of-a-kind products don't exist (they do), but the... more»

It's no secret that imprinted calendars and planners offer a great way to keep your organization's name in front of your customers 365 days a year, but did you know that you can save up to 20% on your calendar... more»

Golf season is in full swing. And to celebrate, we've slashed prices on all our boxed promotional golf balls, including the eco-friendly Dixon Earth (right). Choose from nearly 40 different styles from top brands like Nike, Callaway, Titleist and Top-Flite.... more»

There's no question that good-looking artwork is the foundation for a good-looking promotional product. Yet all too often, art takes a backseat to other issues during the ordering process. That's why we've complied this short list addressing some of the... more»

Select items that eliminate waste. Eight out of ten disposable plastic water bottles sold in the U.S. end up in landfills. Products like stainless water bottles and nonwoven shopping totes can be used again and again, potentially eliminating tons of... more»

Are you planning to send a little something to thank your best customers? Don't wait until December. Get the jump on your competition this holiday season by thanking them with a card or gift at Thanksgiving! Not only will you... more»

Yes, it's only October 12, but the holidays will be here before you know it. And while it seems a little early to start thinking about your promotional gift needs, it's not. Here's why: Because factories have drastically cut production... more»

Is your company going green? There's never been a better time to consider eco-friendly alternatives to traditional promotional products. Take a standby of the advertising specialties industry, the traditional baseball hat. We're proud to offer hats in a range of... more»

When I was a kid, I went along with my mom to the grocery store almost every week. One of the highlights (besides pushing the cart) was watching the meat cutters carve out thick steaks, hearty roasts and prime chops.... more»

Company outings are not only a great time to kick back and have some fun, they also present a prime opportunity to foster team-building between employees. A well-run outing creates stronger relationships between employees and management, and provides a time... more»

I wish I could claim that tricky title but I must give credit to Promo Marketing and their great article that inspired this post which I hope inspires you on your next promotion. It discussed how promotional items can captivate... more»

Very interesting--Keep this in mind! A colleague of mine sent me an article about the public's view of eco-friendly products. The results were interesting and could help you make smart choices when planning your next promotion. Respondents said there are... more»

I love the outdoors, especially in spring and summer when the sun is shinning. Needless to say, I thought Promo Marketing's article 'The Great Outdoors' was wonderful. It had some great ideas I wanted to share here to hopefully inspire... more»

Spring is here and summer is right around the corner bringing warmer and warmer weather. It is important to keep the season in mind when choosing promotional apparel. An article in Promo Marketing laid out great wearable tips for every... more»

Tradeshows can bring tough competition and tough decisions about promotional products. Decisions about which items, colors and sizes to use are just a few of the questions you need to ask. In the past, notebooks and totes have proven to... more»

As you might have read in my previous posts, shirts rank as the number one promotional item in popularity and usefulness. Promotional t-shirts are one of the most popular giveaways at events and fundraisers. Maximize your brand's impact with our... more»

Looking to promote at an event, outing or with a giveaway? There are three very important questions that need to be asked; Why? Who? and What? My fellow blogger at ASI had some valuable information I found very interesting and... more»

In 2000, Trek Technology and IBM introduced the first USB flash drives providing 8MB of memory space-trumping the then ever-so-popular floppy disk's memory space more than five times. USB flash drives have modified and adapted into a popular multipurpose device... more»

April showers are on the way and leaderpromos.com wants you to be prepared!  We offer a wide variety of promotional umbrellas that are great for your employees, clients and customers and are ideal for any sporting event, traveling and day-to-day... more»

Displaying your products and services at a trade show is one of the most successful and most used marketing methods to make yourself visible to your customers and prospects. Trade shows are not only important for showing your products and... more»

As people become more concerned about the environment, businesses have begun to change their behavior in an attempt to address environmental concerns. One such behavior that is becoming more popular among business is the idea and practice of "green marketing." Green... more»

An emphasis on environmental preservation has pushed several large corporations to search for eco-friendly promotional products in an effort to do their part and prove to consumers they are concerned about this growing problem. The increased demand has distributors and... more»

How can promotional products increase your business? A recent study by the Advertising Specialties Institute found that, on average, 84% of people can recall a company after receiving a promotional item, and 62% end up doing business with that company.... more»

Screen printing is a great way to brand and personalize lighter weight apparel and items that don't easily accommodate an embroidery hoop. Screen printing is a printing process in which ink is pushed through a stencil with a device... more»

Embroidery is one of the most appealing ways to bring your logo to life on apparel items, hats and caps, bags, blankets and more. Our in-house embroidery division, Rapid Logo, makes personalization quick and easy, while delivering the highest... more»

While the sweatshirt has been around for ages and hasn't exactly seen any revolutionary changes, there are a few trends one should be well versed on when making purchases for corporate outings and employee gifts. First, consider the popularity of... more»