Many local businesses and organizations got in on the excitement, including our client, local radio station Power 107.5. They decided to run a "Voting is Power" marketing campaign and came to us for promotional t-shirts.
Soon, our tees were making the rounds outside of an early voting location and at a political rally in downtown Columbus that featured President Obama, rapper Jay-Z, musician Bruce Springsteen and Columbus Mayor Michael Coleman. Best of all, Power 107.5 caught it all on video!
Our client said the shirts were a hit. The tees not only encouraged everyone to vote, but they also did a great job of promoting the radio station - making the imprinted apparel a "win" for everyone.